Design Trends

1. How to Improve Newsletter Design: 5 Mistakes to Avoid

   I’ve been writing Venngage’s bi-weekly newsletters for a couple of months. At first, I thought it would be simple: add a few design tips, share some company updates, format it and hit send. Turns out creating a newsletter people actually want to read is not that easy. The content was solid, but I kept second-guessing […]

   The post How to Improve Newsletter Design: 5 Mistakes to Avoid appeared first on Venngage.

2. How to Write a Winning B2B White Paper: Definition, Template & Promotion

   B2B content is hanging on by a thread today. Thanks to AI, we see the same insights and ideas everywhere. It’s no wonder people are calling B2B content the “Sea of Sameness.” Add to it words like ‘automate,’ ‘align,’ ‘streamline’ and ‘unleash.’ They fill space without offering substance. For decision-makers looking for clarity or direction, they’re dead ends. If you […]

   The post How to Write a Winning B2B White Paper: Definition, Template & Promotion appeared first on Venngage.

3. 9 Best Flyer Design Software in 2025 (Free & Paid Tools Compared)

   I once spent nearly two hours designing a simple flyer—then recreated it in 15 minutes with the right tool. The first time, I fumbled through confusing templates, bloated features, and hit a paywall when I was ready to download. Sound familiar? Most flyer makers either overcomplicate things or deliver half-baked results. To avoid that mess […]

   The post 9 Best Flyer Design Software in 2025 (Free & Paid Tools Compared) appeared first on Venngage.

4. The Visual Advantage: Why Smart Brands Win with Better Design, Not Just More Content

   You’re producing content every month, sometimes a lot of it. You’re sharing valuable, actionable insights through these content pieces. And yet, the metrics leave you wanting for more. You think your brand is adding value to your audience’s lives. Still, it doesn’t get as much attention as your competitors. It’s a reality most marketing teams […]

   The post The Visual Advantage: Why Smart Brands Win with Better Design, Not Just More Content appeared first on Venngage.

5. Brand Personality: What It Is, Why It Matters & How to Define Yours

   You can’t define a brand in absolute terms. It’s not just a logo, a color palette, or a clever tagline. What draws people is its personality. Basically, how a brand communicates with you, what its core values are and what it stands for are what the audience remembers and trusts. In this blog post, I […]

   The post Brand Personality: What It Is, Why It Matters & How to Define Yours appeared first on Venngage.