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Hackers

Written by Urszula.

Last year among thousands of websites ABC site was hacked.  Well you heard million of times hackers happen and you think " why they would be interested in my small business site? "

"It will never happen to me".

ABC invested in team of people and thousands of dollars in equipment to have own server. They employ experienced team of people to keep site secure and they monitor site. They work on updates and upgrades every day.

  1. You have one shared hosting for may be $5 per month
  2. You have designed site with open software like Wordpress or Joomla
  3. or may be you have site with Wix and paying premium account $100 per month or any other builder

Many times people tell me "I don't want to know anything about securities" like hoping that ignorance will protect them from hackers to their sites.  I cannot make decision for clients what they need if they are not prepared to tell me what they willing to pay for. There are many solutions but a client need to know what they are to make own choices.

For years I have been warning people and nobody listen till happen to them. It is ok if you have at least backup. If not you re doomed. Unless you have simple html site that files can be replaced easy, to recover site after hackers could become expensive experience. However, even if you recover website without updates and extra security measures it will happen again and again.

Why? - you may ask.  Well, your application might be out of date and once hackers discover vulnerability they will do it all over again.

First of all, take a breath and don't panic. 

Read what to do next here.

Google Authorship

Written by Urszula.

When Google first announced the rel=author tag and Authorship, I have to simply try it. And to my surprise it worked pretty well for some time. Then suddenly the image of myself disappear.

I went to Google testing tools and saw that all was working ok but then realise a little message was there! Aha, I said and spend few hours to investigate and read a lot of posts just to get more confused.

I felt pretty stupid because I couldn't find simple anwser. And according to this message my own hard work to introduce my services to my clients and my skills as a web developer, is not important to my viewers. Hence 14 years of my experience does not count. Well I don't mind to not show my old face and frankly very happy about this yet I still have to find the answer to help my prospective clients who would enjoy the Google Authorship on their websites.

I will keep you posting if I find answer to this image displaying on Google question.

Benefits of Google Authorship

There are quite a few benefits but I will cover only few:

  • Photos are very eye-catching. Your profile photo next to a results on Google makes it stand out from the other searches.. This could potentially increase click rate for your websie.content.
  • Special treatmet. Once you have verified yourself as and actual person and associated your writing online with that identity, Google will then give you a bit of special treatment. It is pretty obvious that you will be highrer ranked as your content is verified.
  • Instant indexing in Google
  • It helps fight duplicate content (Happen to all of us when you spend hours write some good content just to discovrer someone stolen and use it)

Here is a video that explain what is Google auhtorship is and suppose to be.

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Dum & Co strives to provide small businesses and individuals with a level of service not seen from larger companies. We are a small business ourselves, and we know what small businesses need. Small businesses need a fast, friendly, and reliable service.

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